INTUITIVE UX WITH VIRTUAL MIRROR
ebook

INTUITIVE UX WITH VIRTUAL MIRROR (ebook)

Editorial:
HOLITION
ISBN:
9783962558826
Formato:
Epublication content package
DRM
Si

Award-winning creative innovation studio, Holition, has published their latest research on in-store retail user experience surrounding facial recognition and other technology-based points of sales. Research, conducted in collaboration with University College London Interaction Centre and the University of Cambridge Judge Business School, and other leading universities around the globe, aims to address crucial pain points in consumer experience that involve a new generation of digital technologies. Building upon the findings from UX Series Volume II, UX Series Volume II hones in on the user-centred design process of creating intuitive technology experiences for physical retail points of sale. A virtual or "magic" mirror is used as an example throughout to highlight how technology as experience increases shopper's engagement and independence.